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Hyundai is aiming to achieve an EPA rating of more than 40-mpg with its new Veloster model. The stubby hatchback has already been likened to the Honda CRX of old by Hyundai Motor America president John Krafcik, and now it seems Hyundai is planning to really steal Honda’s thunder, by besting the Japanese automaker’s reborn CRX, the CR-Z. That model, despite using a hybrid drivetrain, gets 36/39-mpg city/highway with a CVT, or a slightly lower 31/37-mpg with a 6-speed manual.

Better yet, Hyundai’s non-hybrid system, (believed to be a 140-hp, direct-injection 1.6-liter 4-cylinder), will keep both weight and cost to a minimum by keeping a heavy and expensive hybrid system out of the picture.

Krafcik has also let slip more details about the Veloster, including the fact that all models will come with a large in-dash screen – likely to show trip info and to manage things like iPods, etc.

[Source: AutoGuide.com]

“The five million mark is a testament to Hyundai’s continuous quality improvement, technological advancement and differentiated design,” said Steve S. Yang, President and CEO of Hyundai Motor. “It’s Korea’s No. 1 sedan and now aims to be a game changer for the segment worldwide.”

Of the total, 2.7 million units were sold in Korea while 2.3 million were sold in overseas markets. The U.S. was the biggest market for Sonata outside Korea with 1.3 million cumulative sales. Sales of Sonata from overseas markets accounted for two-thirds of total sales this year, demonstrating the growing popularity of the latest version abroad.

When the cars are lined up bumper to bumper (overall length 4,820 mm), the length is equivalent to one round trip between Seoul and New York (one-way distance 11,000 km). When the cars are piled up (overall height 1,470 mm), the 5 million units are about 800 times the height of the Mount Everest (8,848m).

Sonata is now entering its sixth generation since its launch in 1985, gaining steady popularity worldwide as Hyundai’s leading sedan and competing head to head against Toyota’s Camry and Honda’s Accord.

[Source: Hyundai]

PRESS RELEASE: HYUNDAI ACCENT TOPS CLASS IN J.D. POWER AND ASSOCIATES INITIAL QUALITY STUDY

FOUNTAIN VALLEY, Calif., 06/17/2010 - J.D. Power and Associates announced today that the Hyundai Accent topped the sub-compact segment in its 2010 Initial Quality Study (IQS). Owners of the economical and fun-to-drive 2010 Accent reported the fewest problems per 100 vehicles in its segment. Elantra also finished in the top three in the compact car segment.

Overall, Hyundai finished third among non-premium brands in the 2010 Initial Quality Study, holding a top-three position for the second consecutive year, well below the industry average for reported problems per 100 vehicles.

“Pursuit of industry-leading quality is Hyundai’s number one global priority,” said John Krafcik, president and CEO, Hyundai Motor America. “It’s fitting that our most economical model, the Accent, leads its class in initial quality. It demonstrates that quality and value can go hand-in-hand.”

The J.D. Power and Associates IQS measures 228 attributes, including the overall driving experience, engine and transmission, and a broad range of defect and design problems reported by vehicle owners. The 2010 study tallied over 82,000 responses from owners of new, 2010 model-year vehicles.

[Source: Hyundai]

Edmunds.com named both the 2010 Hyundai Genesis and 2011 Hyundai Sonata to its Top 10 Best Dark-Horse Cars of 2010 list.

"The Top 10 Best Dark-Horse Cars of 2010 represent the true dark horses in the market – the cars that somehow fly just below the radar when it comes to consumer awareness, but nevertheless have a lot to offer shoppers on the hunt for quality and value," Hyundai reported.

“The all-new Sonata is a smart buy with modern style, top-tier quality and outstanding residual value. Couple that with a four-cylinder engine producing class-leading fuel economy and the power of a larger V6, and the Sonata should definitely be on consumer shopping lists in the mid-size sedan segment,” said Scott Margason, director of product planning, Hyundai Motor America. “Additionally, the North American Car of the Year-winning Genesis continues to be an extremely disruptive force in the large sedan and near-luxury segments.”

“Although they may not have the same level of recognition as say the Ford Explorer, Honda Civic or Toyota Camry, these cars offer great value and quality, and definitely should be on more consumers’ shopping lists,” said Karl Brauer, Senior Analyst and Editor at Large for Edmunds.com.

[Source: Edmunds]

Hyundai Auto Canada Corp. today announced it recorded its second consecutive month of record-breaking sales and its 16th straight month of best-ever sales increases. With 12,620 units sold in May 2010, the company surpassed its previous company record set in April 2010 by 125 units.

The May 2010 performance represents an increase of 12.6 percent over the same month in 2009. Hyundai has sold 50,713 units year-to-date, representing an increase of 19.7 percent over the first five months of 2009.

"Hyundai products are clearly resonating with Canadian customers," said Steve Kelleher, president and CEO, Hyundai Auto Canada Corp. "With the high-profile launch of the all-new the Tucson and Sonata garnering attention for the whole Hyundai brand, customers are discovering our strong line-up of products deliver unmatched quality, value and style. We've also brought to market the Hyundai Smart Advantage. By offering customers lower prices combined with 0% financing, we're able to take the tremendous value equation of our vehicles and make them more affordable."

The Elantra Touring, Sonata and Tucson vehicles in the Hyundai line-up showed strong sales in the market, recording increases of 42.2, 61.5 and 74.6 percent, respectively.

[Source: Hyundai Canada]

Hyundai Motor Company Australia has launched a campaign for its new mid-sized sedan i45, with its ads featuring water droplet technology that creates shapes from cascading water.

The TV ad shows individual water droplets falling and creating shapes as they hit the car. One of the key images is a massive sword being “thrust” into the i45.
The “Driven by Obsession” campaign, created by Innocean Worldwide in partnership with Disciple, includes television, cinema, print, online, point of sale and outdoor.

Tim Brown, Disciple creative partner, said: “We’d seen graphic waterfalls technology at trade shows and felt that using it was a beautiful and captivating way to tell our story.”

Innocean took over the car maker’s creative account in April last year.

According to the Federal Chamber of Automotive Industries April 2010 VFACTS report, Hyundai’s vehicle sales in the year to the end of April rose 65.4 per cent, compared the same 2009 YTD period.

This was compared to the overall car market which was up 20.3 per cent during that same period.

[Source: Hyundai]

The 2010 Hyundai Genesis Sedan has recently been tested and awarded the ‘Top Safety Pick’ by the Insurance Institute for Highway Safety (IIHS). This award is earned by all vehicles who manage to achieve the institute’s top rating of “Good” for front, side, rollover and rear crash protection. A vehicle cannot achieve the ‘Top Safety Pick’ if it hasn’t got Electronic Stability Control (ESC) as standard.

The South Korean car company earned the ‘Top Safety Pick’ with the 2009 Hyundai Genesis Sedan as well, but this year the standards were raised even higher and a roof strength test was added to the procedures.

The new guidelines require the roof to withstand more than two times the strength of current federal requirements in order to properly maintain the vehicle’s integrity in a rollover accident. And Hyundai made the adjustments to the Genesis roof structure to improve protection.

"Genesis was designed to be one of the safest vehicles on the road and includes features such as ESC and Hyundai's first electronic active front head restraint system, which helps prevent whiplash," said Derek Joyce, manager of product planning, Hyundai Motor America.

[Source: Hyundai]

Hyundai Motor Co. is considering shifting some production from its factory in Alabama to a recently opened plant run by sister company Kia, Hyundai spokesman Robert Burns said.

Moving some production from Hyundai's Montgomery, Ala., plant to Kia Motor Co.'s West Point, Ga., facility could be a way to maximize the efficiency of both plants, Burns said.

Any final decision would come from the South Korean headquarters of Hyundai, which owns Kia, he said.

"They're evaluating options to make sure we fully utilize the capacity of U.S. production," Burns said.

Hyundai's Montgomery plant currently builds the Sonata sedan and the Santa Fe SUV. Kia's plant in West Point, which began production late last year, builds just the Sorento SUV.

Sales of both companies have risen sharply in the U.S. in the last year. Hyundai sales are up 20 percent year to date, while Kia sales have climbed 13 percent, according to Autodata Corp.

News of the possible shift was first reported by the trade publication Automotive News.

[Source: BusinessWeek]

Hyundai has unveiled the 2011 Elantra (known as the Avante in South Korea) at the Busan Motor Show in its home country. This is the fifth generation of the popular compact car, Hyundai’s best-selling model worldwide, with over 6 million units sold since 1990.

Completely redesigned, the Elantra uses design cues from the new Accent, unveiled this month at the Auto China 2010 in Beijing, but also from the new Sonata. The new Elantra wears a "fluidic sculpture" design with four-door coupe styling, High Intensity Discharge headlights (HID) and LED taillights.

Interior pictures are yet to be released, but Hyundai says in the press release that the cabin offers "advanced features not found on other compacts." Equipment includes heated rear seats, ambient lighting, and a color TFT LCD information display.

Under the hood, the Elantra is powered by a 1.6-liter Gamma GDI (Gasoline Direct Injection) four-cylinder engine, developing 140 horsepower and 133 lb-ft of torque (167 Nm). The unit is paired with a six-speed automatic transmission. It’s the first time GDI technology and six-speed automatic are put together on a compact sedan in Korea. The direct injection and the automatic gearbox make the Elantra “10 percent more fuel efficient than its closest competitors,” according to Hyundai.

"The new Avante encompasses Hyundai's latest ambitions, featuring the best styling and performance in its class. We're confident that it will once again redefine the compact segment worldwide," said Steve S. Yang, president and CEO of Hyundai's Global Business Division. Korean sales will begin in the second half of 2010, with global availability shortly thereafter.

[Source: Hyundai]

Hyundai’s new Accent was the star of the companies exhibit at this year’s Beijing Auto Show, but the debut of two new engines and a new automatic transmission will have broader implications for the rest of the company’s lineup.

In addition to the 2.4L GDI four-cylinder in the Sonata (pictured above), two new gasoline direct-injection engines were unveiled at Beijing, a 1.6L four cylinder putting out 138 horsepower, a 28 horsepower bump over Hyundai’s current 1.6L four banger. The 1.6 GDI should appear in the Accent, Elantra, certain Kia models and the upcoming Veloster compact sports car. Even more enticing was the mention in a product video that the 1.6 could potentially be turbocharged and paired up with a dual-clutch gearbox, though no timeline was given for either technology.

Hyundai’s long awaited GDI version of the Lambda V6 was also previewed, although the engine was only rated at 296 horsepower, which is a few ponies less than the current Lambda makes in Hyundai’s Genesis Coupe. One can assume that there will be different variations, and that the engine will see a bump in power when it comes Stateside. Hyundai also joins Lexus in the elite 8-speed automatic club, and it’s a sure bet that the Genesis Sedan and Coupe will get the new 8-speed auto option.

With Hyundai positioning itself as a premium brand, the company has an obligation to innovate on its own, and not just play catch-up – even if they’re hot on the heels of world leaders like Lexus.

[Source: Hyundai via AutoGuide.com]

Continue reading to view Hyundai's official video releases.

Of the more U.S.-relevant reveals at the 2010 Beijing Auto Show in China today is this Hyundai Verna. Why? Because it's the overseas version of what we know as the 2011 Hyundai Accent.

Sporting Hyundai's latest 'fluidic sculpture' design language, the Verna comes off overall as a shrunk-down 2011 Sonata - not that that's a bad thing. The now-familiar sweeping side character line, oversized headlights, and wavy front grille are all present on the new Accent - a vehicle that has been in need of a significant makeover for some time.

From what we can see of the interior, Hyundai seems to have applied a slightly up-market touch to the inside of its new Verna. The Korean automaker also claims to have made large improvements to NVH levels in the compact sedan.

Underhood, the 2011 Verna features the new-generation Gamma gasoline engine in either 1.4-liter or 1.6-liter DOHC inline-four configurations. The larger of the two is expected to be offered in the U.S. and 106 horsepower and 114 pound-feet of torque are available in the Chinese-spec version. Transmission options include a five-speed manual or four-speed automatic.

Hyundai, like many other automakers, has been enjoying strong sales in China, with over two million vehicles being sold there since the brand arrived in 2002. In 2009, Hyundai posted a 94-percent year-over-year sales boost, making for an easy decision to maintain its presence in the market.

We'll continue to keep you updated as more information on the U.S.-spec 2011 Hyundai Accent arrives.

[Source: Hyundai via Motor Trend]

Continue reading to view more images.

http://www.flickr.com/photos/egmcartech/sets/72157623791299031/show/

Hyundai's all-new Sonata midsize sedan was AutoTrader.com’s most-viewed vehicle in its class during the month of March. For the first time ever, Sonata surpassed competitors that include Honda Accord, Toyota Camry and Nissan Altima. AutoTrader.com recorded 16.5 million unique monthly visitors in March, the highest traffic the company had ever experienced.

“Industry wide, traffic seems to be increasing and the Sonata is hitting showrooms at an ideal time to capitalize on renewed consumer interest in cars,” said Scott Margason, director of product planning, Hyundai Motor America. “Sonata’s new design identity is drawing significant shopper attention, motivating and driving consumers to include it on their list when considering their next car purchase.”

Hyundai’s all-new 2011 Sonata represents a modern approach to the traditional midsize sedan segment by using only advanced four-cylinder engines, emotional design and luxury features offered with Hyundai’s strong value proposition. The Sonata launched with a new Theta II 2.4-liter gasoline direct injection (GDI) engine and in-house six-speed automatic transmission. The vehicle offers class-leading fuel economy of 22 mpg city/35 mpg highway and 198 horsepower standard.

Hyundai also announced 2.0-liter Theta II turbocharged GDI four-cylinder engine and Sonata Hybrid models last week at the New York International Auto Show, rounding out an exciting new 2011 Sonata lineup.

[Source: Hyundai]

The Hyundai i30 has been named top car in the ninth annual Driver Power 2010 survey for satisfaction and reliability, as voted for by 23,000 readers of Auto Express. The i30 beat last year's winner, the Jaguar XF, for the top slot, while the Skoda Octavia came third ahead of parent company Volkswagen's new Golf.

Skoda retained its position as best manufacturer overall. The second-generation Toyota Prius was voted number one for both reliability and ease of driving, the Fiat Panda took the honours for low running costs, the recently-replaced Land Rover Discovery was tops for practicality and the Lexus IS beat all the opposition in terms of build quality.

All the manufacturers named above will be happy about this, but there will be some grumbling elsewhere. The Ford Focus had only a middling result, finishing 51st overall, though at least that was better than Vauxhall managed, with its Astra and Corsa (admittedly previous models rather than current ones) propping up the bottom of the table in 99th and 100th positions respectively.

Despite this, Vauxhall was not the lowest-rated manufacturer. That was Peugeot, largely on account of the poor results achieved by the 207 and 307.

[Source: CarKeys.co.uk]

For his last days in office as the President of Costa Rica, Oscar Arias will be sporting a brand new presidential limo - the Hyundai Equus. The all-new Equus is donated by the government of South Korea, in conjunction with Hyundai Motor Company. The car is currently en route to Costa Rica, and is expected to arrive in the country on April 20th.

The new presidential ride for Costa Rica replaces the outgoing Kia Opirus (Amanti) in the country's presidential fleet. The rear-wheel drive flagship model of Hyundai will be given to Arias who is completing his term very soon, and the keys will be handed over later to president-elect Laura Chinchilla.

There are no indications that the Equus for the Costa Rican President is bulletproof like the model designed for the South Korean President.

[Source: Inside Costa Rica]

When the 2011 Hyundai Equus goes on sale this fall, the Korean automaker intends to pamper well-heeled customers and prospects, with free in-home demonstrations and service calls. As a bonus, Equus buyers will get a free Apple iPad, the hot new wireless multimedia tablet, from which they can schedule service appointments and access an electronic owner's manual.

The manual-on-an-iPad appears to be an industry first—part of Hyundai's effort to create an aura of exclusivity around its new flagship sedan.

Hyundai Motor America CEO John Krafcik says the launch of the Equus "has driven us to create an innovative customer experience designed to save our customers time...We'll use what we learn from Equus to upgrade the customer experience for all Hyundai owners."

Krafcik said the electronic owner's manual will be "interactive," but the device also will be a fully functioning iPad. Equus owners can use the device to schedule free service pickup and delivery, as well as free loaners.

[Source: Inside Line - Edmunds]

Hyundai today debuted the all-new 2011 Sonata 2.0T, powered by the brand's new 2.0L turbocharged version of its GDI 4-cylinder engine, at the 2010 New York Auto Show.

The long-awaited Sonata 2.0T is fitted with a 2.0L Theta II turbocharged GDI (gasoline direct injection) engine that churns out 274 horsepower and 269 lb-ft of torque across a broad rpm range – 1,800 rpm – 4,500 rpm. The twin-scroll turbo system design minimizes turbocharger lag and gives the Sonata 2.0T 4-cylinder more power than many V6 engines, while running on regular fuel.

The new 2.0L turbocharged gasoline direct-injection engine is part of Hyundai’s Blue Drive strategy. Mated to a 6-speed automatic transmission, Hyundai says that the Sonata 2.0T will deliver an estimated fuel-economy of 22/34 mpg (city/highway).

“The Sonata 2.0T is a great example of what our Blue Drive product strategy is doing for consumers,” said John Krafcik, Hyundai Motor America president and CEO. “Think about it – more horsepower than any of our V6 competitors, with better gas mileage than any competitive 4-cylinder model. We’re not fans of compromising at Hyundai, and the Sonata really demonstrates this aspect of our business approach.”

The 2.0T engine will be available on the SE and Limited trim level, with the 2.0T Limited getting additional upgrades such as panoramic roof and leather seating. Pricing details will be announced closer to its scheduled sales launch in late 2010.

[Source: Hyundai]

Continue reading to view more images.

The 2011 Hyundai Sonata Hybrid is the Korean company's first shot at the hybrid segment and it's not messing around. The Sonata Hybrid boasts the highest combined horsepower output of any hybrid sedan in its class and an expected best-in-class EPA highway rating of 39 mpg, not to mention the first use of lithium-polymer batteries in the automotive industry. That's pretty strong out of the gate.

Here are the basics: The Sonata Hybrid combines Hyundai's 169-horsepower, 2.4-liter Theta II inline-4 with a 30-kilowatt electric motor. This particular Theta engine runs on the Atkinson cycle and uses continuously variable valve timing along with several friction-reducing technologies to boost efficiency by 10 percent compared to the standard Theta power plant. This hybrid powertrain's combined output of 209 hp tops all sedans in the class, while the Sonata Hybrid also happens to be one of the lightest midsize hybrid sedans at 3,457 pounds.

Like the Toyota Camry and Ford Fusion hybrids, the Sonata Hybrid can run on electric power alone, but Hyundai also claims its car can achieve 100 km/h (62 mph) in the electric mode. This is one of the reasons why the Sonata delivers such an impressive highway mileage number. The six-speed automatic transmission comes from Hyundai, but this application puts an electric motor in place of the torque converter, creating a hybrid powertrain that is more efficient and less costly than the CVTs used by its competitors, Hyundai says. More conventional elements of the Sonata Hybrid include a regenerative brake system, start/stop technology and an electric air-conditioning compressor.

Continue reading for the full article and more hi-res images.

You might not recognize the phrase "lithium polymer" in reference to the Sonata's batteries, as this is the first automotive application of the technology. Hyundai says the batteries are smaller, lighter and more durable than both nickel-metal hydride and lithium-ion batteries. For instance, the Sonata's battery pack weighs 28 pounds less than the one used in the Toyota Camry. It's also easier to package, which results in less intrusion into the trunk area.

In order to visually differentiate the Sonata Hybrid from the conventional Sonata, Hyundai has added a unique front fascia with a hexagonal grille, revised rocker panels, unique wheel designs and, of course, plenty of hybrid badging. Inside the cabin, the Sonata Hybrid also includes a technology display that gives drivers information on the available charge, power flow through the drive system and overall efficiency. It uses pretty colors to display it all, too.